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Magazine Advert + Digipak Draft - 19/11/15

Feedback from our Target Audience - 22/11/15

We grabbbed both a boy and a girl to do an in depth analysis on both our magazine advert and digipak draft in order to gain a lot of qualitative data with a lot of detail from two people of different genders, to really know what went well and how we can improve. We completed this task in a podcast format, uploaded by myself.

The feedback we received for both our magazine advert and digipak drafts came from a boy and a girl, Josh Obisanya and Rachel Clarke, that came in great detail as we interviewed each of them for around 5-6 minutes each. I sat with them along with Mohsin Bhaiyat in my group asking them open questions about the two pieces of what they like and how they would improve different aspects of them. Asking them open questions allowed the participants to speak freely on their own subjective opinion and gave us an insight into our audiences feelings towards our work. Overall, they was a collective positive attitude towards the two pieces, with both interviewees saying how the simplistic view works well, that there is enough efficient information on the magazine advert especially, the drawings are good and how they are collectively very aesthetically pleasing. The improvements they suggested, specifically from Rachel was to put more information or stimuli on the second page in on the digipak as the top white background is a bit bare, but other than that everything seemed okay and promising. So from all this, we will go ahead with how both of the pieces look when we coming to producing the real thing with pictures of us and colours etc. 

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